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Simple And To The Point Is Always Best
If anyone knows something about technical communications, it is Guy Kawasaki. Kawasaki did two tours of duty at Apple, the first to help...

CWF
Oct 1, 20221 min read


Replace “You” with “We” in Your Presentations
Listen closely the next time a technical specialist or a self-proclaimed expert delivers a presentation. The chances are good that they...

JD Solomon
Sep 30, 20222 min read


Improve Your Communication of Rare Events After They Happen
Low-likelihood, high-consequence (“rare”) events present special challenges for effective communication. Pre-event plans are often well...

JD Solomon
Sep 28, 20223 min read
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